Founded in 2009, CircleUp is a privately owned company on a mission to empower entrepreneurs with the funding and support that they need to thrive. Having facilitated investments for 500+ brands and counting, CircleUp uses their business technology platform, Helio, to increase the speed, quality, and objectivity of decision making in the private company landscape. Using a unique combination of data and machine learning technology, CircleUp makes it possible for underserved entrepreneurs to finally get the support they deserve. With a vast network of entrepreneurs, institutional investors, industry experts, and flexible financing solutions, CircleUp is shining a light on untapped human potential and transforming the world of private enterprise.

CircleUp is here to power your growth cycle: whether you are starting out, or ready to raise your next round of equity. Here’s how: Working capital for your business.
Growing a consumer brand is challenging. We improve your cash flow with working capital so you can focus on your business. The equity and support to thrive.
An equity investment isn't just a check. It's a long-term partnership and network of expertise, dedicated to helping you succeed. Funding strengthened with holistic support.
Our credit and equity offerings are comprehensive and tailored to your needs – but we don’t stop there.